Local proximity
Potsdam has grown steadily for years – new residential quarters, an active SME sector and many growing businesses drive constant demand for professional visual representation, whether on social media or with a website of their own.
No travel surcharge within Potsdam – I'm practically around the corner.
Social Media Consulting & Coaching
in Potsdam
Strategy & Positioning
Who do you want to reach, what sets you apart, which platform is worth it for your business in Potsdam? We set the roadmap before the first post goes out.
Profile & Channel Setup
Instagram, Facebook, LinkedIn or TikTok: I set up your profiles so they sell – bio, highlights, feed structure, links to website and Google profile.
Content Coaching
You learn how to produce posts, reels and stories with your phone that fit your business – in 1:1 sessions on-site in Potsdam.
Reach & Customer Acquisition
Hashtags, timing, formats, local audiences, collaborations with other businesses: the levers that turn followers into enquiries and orders.
Google Business Profile & Reviews
The profile customers in Potsdam see before every call: complete, up to date, with images and a plan for reviews.
Support After Launch
Monthly review in plain language: what works, what does not, what you do next. For as long as you want – no contract lock-in.
From inquiry to delivery
Kick-off & Analysis
Free initial consultation: I look at your channels, your website and your Google listing and tell you honestly where you stand.
Strategy & Roadmap
Platform choice, audience, formats, rhythm – a plan that fits your daily routine in Potsdam, not an agency’s.
Coaching & Execution
We create the first posts together. Along the way you learn everything you need to do it yourself afterwards.
Review & Adjust
After four weeks we look at the numbers: reach, enquiries, what went well. Then you decide how much support you still want.
Questions & Answers
Owners of small and medium-sized businesses in Potsdam who want to run social media themselves instead of paying an agency forever – from trades and hospitality to service providers.
At the start, yes – we produce the first posts together. The goal, however, is that you can do it yourself afterwards. If you want to hand it off permanently, I will tell you honestly whether that is worth it.
No. We start where you are – whether you have no account yet or are already active and stuck.
A tidy profile and a complete Google Business Profile show effect within a few weeks. Reach and enquiries grow over months – and they last, because you control them yourself.
Ready for
the next step?
Free initial consultation – no obligation, personal.
Looking forward to hearing about your project from Potsdam.